In this chapter, we will be discussing the various types of tourism and their characteristics. The quality of their tourism assets high standards in visitor accommodation ef. Some researchers have been conducted some researches focused on human resources or labor and tourism development in luang prabang. Department of management, marketing and business administration, alexandru ioan cuza university of iasi, romania abstract tourism is an economic and social phenomenon specific to modern civilisation, strongly anchored in the social life and influenced by its evolution. The first part of the paper is devoted to the characteristics of tourism and tourism marketing. Any forms of tourism that showcases the rural life, art, culture, and heritage at rural locations, thereby benefiting the local community economically and socially as well as enabling interaction between the tourists and the locals for a more enriching tourism experience can be termed as rural tourism a variety of terms are employed to describe tourism. Feb 16, 2018 the whole idea behind sustainable tourism is for people to change their mindset and travel habits. Ensures tourism development benefits both community and environment 3. Business is an economic activity having some feature and characteristics. Croatia can not be considered a destination that has advantages for the development of business tourism, despite the fact that the government strategy aimed in that direction. Inbound tourism is the one when residents of other country visit your country. The whole idea behind sustainable tourism is for people to change their mindset and travel habits. Pdf the global economic crisis that hit the national economies around. Tourism businesses gain a competitive edge by taking a greater interest in visitors and acquiring a few details about them.
The tourism product has some quality characteristics, which allows to assure tourists satisfaction. The research highlights the characteristics of business tourism in mauritius with a focus on the. Business tourism trend tourism infrastructure for business conventions example, subic bay, philippines, has converted a former united states naval base to a filipino free trade zone, airport and meetings destination. Involve stakeholders individuals, communities, ecotourists, tour operators and. Rural tourism definitions, types, forms and characteristics. Understand and explain the basic definition of tourism. Demand on business tourism market is still growing in the world, especially in the regions with the following features. According to business tourism partnership 2010 principal characteristics of business tourism include the following. Domestic tourism involves residents of the same country making visits in their own country at various places. There are some studies that related to tourism in luang prabang. Main characteristics of business tourism, benfits and problems. Business tourism or business travel is a more limited and focused subset of regular tourism.
Characteristics of strategic management in innovation in. C s subic, shipping, sea fun, schools, supply chain. Despite the term business in business tourism, when individuals from government or nonprofit organizations engage in similar activities, this is still categorized as business tourism travel. Pdf the importance of business tourism to national economies in. Following are some important characteristics of business. Dec 30, 20 the term of tourism can be defined as the temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in those destinations, and the facilities created to cater to their needs gunn, 2002, p. Principal characteristics of business tourism include the following according to business tourism briefing. The entrepreneur is a leader and can cause creative destruction. Developments and challenges in the hospitality and tourism. Hospitality industry has many characteristics such as intangible, perishable, inseparable, simultaneous, variable, shift work, graveyard shift and guest satisfaction. This concept influences the ways in which companies market tours and how people make their decisions about where to go. Travel and tourism is not just for leisure travelers but also takes into account individuals traveling for. Services in the core business of tourism are labour intensive and personalised. Tourism introduction, past and present tourism chapter 2.
Adventure tourism is a type of tourism in which tourist do some adventures activities like as skydiving, hill climbing, scuba diving. Its all about being more responsible when it comes to traveling. The skills and characteristics of successful entrepreneurs. Economic contributions examples of operating expenses cost of food and merchandise for resale cost of labor cost of repair maintenance projects that involve building construction require only human resources and equipment. Visitor characteristics and behaviour visitbritain. We have developed a series of reports to provide a deeper understanding of visitor behaviour as it relates to product development, including regional profiling, information sources. Identify the major participants and forces shaping the tourism industry. Beyond the hotel facilities, subic bay features horseback. A business traveller is defined as a traveller whose expenses are paid by the business he works for pender, 2005. The focus is on producing a case for a business enterprise that has been well researched, includes a clear cash flow forecast, is financially feasible and will meet the set objectives. Characteristics of the tourism industry my thesis focuses on the tourism industry or more specific the tourism industry in tyrol, austria. Information and translations of business tourism in the most comprehensive dictionary definitions resource on the web. In tourism, each of the components of the tourist product is sold as an individual product. The term of tourism can be defined as the temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in those destinations, and the facilities created to cater to their needs gunn, 2002, p.
Primary business tourism activities include meetings, and attending conferences and exhibitions. Studying tourism from business perspectives marketing management finance learning objectives after you have read this chapter, you should be able to. According to this article, you could get marketing assignment help to implement in the further development of the growth pf service markets in our last post, we discussed how you can successfully market your services. The competitiveness model of serbia as a business tourism destination. There are certain important characteristics about that industry which make it necessary and exciting for companies when planning a marketingsocial media strategy. Natural tourism products these include natural resources such as areas, climate and its setting, landscape and natural environment.
The action plan taking these challenges and perceptions into account, the action plan sets out the necessary tasks to return englands business tourism to previous levels of success, thereby increasing englands global competitiveness and benefitting the economy overall. Intangible service characteristic in hospitality industry mean cannot see and to. What are some characteristics of sustainable tourism. An investigation into four characteristics of services.
On the other hand, its also on travel companies, travel agents, and tour operator. The characteristics and motivations of foreign tourists who. Tourism products can be classified as under for a better understanding of each of their peculiar characteristics, so that they can be marketed and positioned appropriately. Critical success factors of a business tourism destination scielo sa.
It provides employment opportunities in different sectors like banking, insurance, transport, industries, trade etc. Characteristics of strategic management in innovation in the field of hotel services in romania. Hospitality industry is a board of category about the service industry also including event planning, theme park, restaurant, lodging and also tourism industry. Statistics and research tourism saskatchewan industry website. Examples of variable costs include cost of casual labour, guest supplies, travel agents commission, laundry in a hotel,and beverage cost of sales and the cost ofraw material such as food in a restaurant. The entrepreneur is the one who takes the risk, she is selfmotivated and can resolve crises. The following are the ten important characteristics of a business. Classification and characteristics consumer servicesthere are only five large business service categories in our list. Business tourist are less cost sensitive than leisure tourists, sending on average twice as much per. It is a traditional way where the daily program is fixed by the tour organizer. Business tourism trend attracting business tourists hotel access 24 hour check inout policy increase business centre support coupled with 24 hour business centre airport tourism attracting conventions and meetings convention represent the highest incidence of business travel, and both conventions and corporate meetings are on the rise as the pace of. May 21, 2012 characteristics of the tourism industry my thesis focuses on the tourism industry or more specific the tourism industry in tyrol, austria. The characteristics of tourism skip navigation chapter 1.
Business is an economic activity of production and distribution of goods and services. It makes good business sense to know your customers. Some 280 united states corporations have set up offices at the site with business amenities including 802. Characteristics of strategic planning for tourism research. Characteristics of the tourism industry sebastian kaiser. Natural tourism products these include natural resources such as areas, climate and its.
The attraction sector entertainment natural attractions gardens cultural attractions theme parks national parks wildlife parks museums events 5. Today, we are going to examine the 5 major unique characteristics of services or classification of services in service marketing which are. It is continued by setting the definition of the tourism destination and by defining the specifics. This refers to the practice where a foreigner leaves his or her own country and travels to another.
The unit culminates in learners producing a business case for a travel and tourism business enterprise. Have a low impact upon a protected areas natural resources and recreation techniques. Harnessing tourism for growth and improved livelihoods 5 ssa tourism sectors must maintain competitiveness through. The business travellers motivation and behaviour cactus tourism. Entrepreneurs and by extension their qualities and previous occupational experience in local tourism business are key tourism factor that can help to shape the fortunes of any tourism destination.
The characteristics of tourism related industries and companies. However, the number of empirical studies about the characteristics and motivations of foreign tourists who visit luang prabang. Just a few short questions can uncover helpful facts. Business tourism is the use of travel services, hotel facilities and other amenities by people who are traveling on business. Sep 16, 2019 hospitality industry has many characteristics such as intangible, perishable, inseparable, simultaneous, variable, shift work, graveyard shift and guest satisfaction. Business tourism is on the increase, and the tourism industry separates business tourism from leisure tourism in an effort to promote the former by offering particular services for business people. Outbound tourism is when residents of our country visit another country. Destination management organizations dmo are often the only advocates for a holistic tourism industry in a place.
The business plan vary in depth, detail, and quality tech vs. Characteristics of strategic management in innovation in the. Explaining the characteristics of ecotourism tourism essay. The characteristics of ecotourism would be that it must be consistent with a positive environmental ethic. There is a strong and correlative relation between the national economy of the countries and business tourism.
There are certain important characteristics about that industry which make it necessary and exciting for companies when planning a. Reinvests in the local region tourism is a lucrative and growing business for many countries around the world, leading many to consider the. Free powerpoint templates page 2 outline describes service culture identify service characteristic that affect the marketing explain how marketing strategies are useful in the. Tourism services are high tech backstage and high touch front stage and depend on heavy investments tourism is a service sector which is based on heavy investments into infrastructures, construction and equipment. The tourism product quality express the concordance level between clients expectations and the performance of the firms and can be appreciated by two characteristics categories gherasim, gherasim, 1999, pp. Although adventure tourism is recognized as an important, growing tourism segment, primary research to quantify the size and scope of this market in the u. An investigation into four characteristics of services russell wolak, stavros kalafatis and patricia harris kingston business school kingston hill kingston upon thames surrey kt2 7lb phone 0181 547 2000 fax 0181 547 7026 email p. Adventure tourism is defined as the movement of the people from one to another place outside their comfort zone for exploration or travel to remote areas, exotic and possibly hostile areas. Principal characteristics of business tourism include the following according to. The characteristics of tourism related industries and. World tourism organization unwto gave modern definition of tourism as tourism is defined as the acfivities of persons traveling to and staying in place outside their usual environment for more than one consecutive year for leisure, business and other purposes not related to the exercise of an activity remunerated from within the place visited.
This essay onmain characteristics of business tourism, benfits and problems. This definition of ecotourism does not refer to any specific motivation but describes tourism with reference to. Intangibility cannot be touched, gripped, handled, seen, smelled, tasted or heard before purchase. Meetings, incentives, conferences and exhibitions market. Service characteristic of hospitality and tourism marketing.
Characteristics of individual tourism development project. Abstract keywords jel classification tourism journal. Mass tourism it involves tourism of organized large groups of people to special tourist locations. According to patterson 2002, characteristics of an ecotourism business are that it. Tourism is an economic and social phenomenon specific to modern civilisation, strongly. A hospitality unit such as a restaurant, hotel, or even an amusement park consists of many groups such as facility maintenance, direct operations management, marketing, and human resources.388 1121 1586 96 1309 271 1442 1084 558 529 158 389 512 454 1516 1481 1417 70 810 903 1249 46 1244 1339 728 567 120